{"id":8830,"date":"2025-02-27T16:44:52","date_gmt":"2025-02-27T15:44:52","guid":{"rendered":"https:\/\/red-social-innovation.com\/?post_type=solution&p=8830"},"modified":"2025-02-27T17:19:00","modified_gmt":"2025-02-27T16:19:00","slug":"give-cash-a-new-approach-to-humanitarian-funding","status":"publish","type":"solution","link":"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/","title":{"rendered":"Give Cash: A New Approach to Humanitarian Funding"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Give Cash was a test by the British Red Cross raising money specifically for cash and voucher assistance (CVA). Give Cash aimed to leverage the position of the Red Cross as innovative leaders in CVA to engage a new audience of \u201ceffective altruists\u201d, who want to donate to the most efficient organisations.<\/p>\n","protected":false},"author":5,"featured_media":8840,"template":"","categorization":[13,10],"country":[53],"target":[298,240,195],"sector":[277,132],"technology":[105,278,93],"acf":[],"yoast_head":"\nGive Cash: A New Approach to Humanitarian Funding - Red Social Innovation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Give Cash: A New Approach to Humanitarian Funding - Red Social Innovation\" \/>\n<meta property=\"og:description\" content=\"Give Cash was a test by the British Red Cross raising money specifically for cash and voucher assistance (CVA). Give Cash aimed to leverage the position of the Red Cross as innovative leaders in CVA to engage a new audience of \u201ceffective altruists\u201d, who want to donate to the most efficient organisations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/\" \/>\n<meta property=\"og:site_name\" content=\"Red Social Innovation\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-27T16:19:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/red-social-innovation.com\/wp-content\/uploads\/2025\/02\/RSI_give-cash-1024x700.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/\",\"url\":\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/\",\"name\":\"Give Cash: A New Approach to Humanitarian Funding - Red Social Innovation\",\"isPartOf\":{\"@id\":\"https:\/\/red-social-innovation.com\/en\/#website\"},\"datePublished\":\"2025-02-27T15:44:52+00:00\",\"dateModified\":\"2025-02-27T16:19:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/red-social-innovation.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Solutions\",\"item\":\"https:\/\/red-social-innovation.com\/en\/solution\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Give Cash: A New Approach to Humanitarian Funding\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/red-social-innovation.com\/en\/#website\",\"url\":\"https:\/\/red-social-innovation.com\/en\/\",\"name\":\"Red Social Innovation\",\"description\":\"International Resource Centre for Social Innovation\",\"publisher\":{\"@id\":\"https:\/\/red-social-innovation.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/red-social-innovation.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/red-social-innovation.com\/en\/#organization\",\"name\":\"Red Social Innovation\",\"url\":\"https:\/\/red-social-innovation.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/red-social-innovation.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/red-social-innovation.com\/wp-content\/uploads\/2021\/03\/logo-red-social-innovation.svg\",\"contentUrl\":\"https:\/\/red-social-innovation.com\/wp-content\/uploads\/2021\/03\/logo-red-social-innovation.svg\",\"caption\":\"Red Social Innovation\"},\"image\":{\"@id\":\"https:\/\/red-social-innovation.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Give Cash: A New Approach to Humanitarian Funding - Red Social Innovation","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/red-social-innovation.com\/en\/solution\/give-cash-a-new-approach-to-humanitarian-funding\/","og_locale":"en_US","og_type":"article","og_title":"Give Cash: A New Approach to Humanitarian Funding - Red Social Innovation","og_description":"Give Cash was a test by the British Red Cross raising money specifically for cash and voucher assistance (CVA). 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